Project

Swell Room

Swell work with Kimpton Edinburgh to deliver a ‘Swell Room’ - a touchless wellness activation that makes use of a formerly unusable space in the spa. The room has been extremely popular, averaging around 100 bookings per month, either as a standalone experience or as part of the spa day.

The Swell Room is bookable for £10 for 20mins or £15 for 40 mins. With the costs of the chair and SwellSpa app subscription factored in, the room started making a profit after only four months! A great way to monetise a formerly unusable space in the spa, whilst also providing a suitable back up if there are staff shortages on a certain day.

The room was too small to make into a treatment room but big enough to install a vibroacoustic lounger, powered by the SwellSpa app. It offers a ‘sonic massage’ to guests, delivering sound wellness via headphones and through speakers in the charge that vibrate and massage the body.

SwellSpa’s easy to use interface allows guests to choose their wellness ‘journey’, transporting them to spots of natural beauty in the Hebrides, Ibiza, Nepal and Ashdown ancient forest, and their intended health outcome - helping them feel relaxed, inspired, connected or sleepy - the perfect antidote to a jet-lagged international traveller.

“The SwellRoom continues to exceed our expectations: booking have steadily been going up, and we are now averaging around 100 per month. The additional options the SwellSpa app offers will help bring even more guests to the room, with our members being more likely to return for repeat visits.”

Dawid Bozuchowski, Spa Manager, Kimpton Edinburgh